In a recent report by Corporate Investigation and Risk Consulting firm Kroll, Bollywood actor Ranveer Singh has been declared as India’s Most Valued Celebrity 2022, with a brand value of $181.7 million. This achievement is noteworthy as Ranveer has left behind the popular cricketer Virat Kohli, who had held this title for the last five years. According to the report, Kohli’s brand value has slipped to $176.9 million this year.
Ranveer’s unique style and impressive performances have made him one of the most sought-after actors in Bollywood. He has always been in the headlines for his fashion sense and photoshoots. This year, his brand value has seen a significant increase of 29% as compared to last year when it was $158.3 million. This is indeed a significant achievement for the actor who has managed to beat Kohli, who has been the face of many brands for several years.
Furthermore, the report also revealed that actress Alia Bhatt has emerged as the most valuable female celebrity with a brand value of $102.9 million. The Kroll report, titled ‘2022: Beyond the Mainstream‘, provides an insight into the brand values of India’s most valuable celebrities. With Ranveer and Alia leading the way, the list features many other popular names from the entertainment industry.
Overall, Ranveer’s achievement is a testament to his growing popularity and brand value in the Indian entertainment industry. It will be interesting to see how he maintains this success and if Kohli will make a comeback to the top spot in the coming years.
In addition to Ranveer and Alia, the Kroll report also highlighted the entry of Telugu actor Allu Arjun in the top 20 list. He has become the first South Indian actor to feature in this list with a brand value of $33.5 million.
The report provides an interesting insight into the changing dynamics of the entertainment industry and the increasing importance of celebrity brand value in the country. It also reflects the evolving preferences of consumers and the growing influence of social media in shaping perceptions and trends.
Ranveer, with his impeccable sense of style and impressive performances, has managed to capture the attention of audiences and brands alike. His increasing brand value is a testament to his popularity and success in the industry. As he continues to take on challenging roles and push the boundaries of his craft, it will be interesting to see how his brand value evolves in the coming years.
